Building Your Business
Sole Traders, Micro-Enterprises and SMEs across the East Border Region flock to hear about the Internationalisation cluster being offered by PLATO EBR in conjunction with Bisnet-Ireland

15 November 2013

Recently, PLATO EBR in conjunction with Bisnet-Ireland  held a well-attended recruitment event in Newry on 7th November 2013. PLATO EBR is part financed by the European Union’s INTERREG IVA Cross Border Programme managed by the Special EU Programmes Body and Banbridge District is one of ten member councils making up the strategic cross border partnership of the East Border Region.

A unique aspect of PLATO EBR is the ‘parent’ company relationship it has with large national and international companies who having been through the business growth trajectory act as group facilitators. In a similar vein, for the Internationalisation Cluster, PLATO EBR has employed a number of serious experts who have internationalised many products and services for many companies on the island of Ireland.

Attendees were officially welcomed by Director of PLATO EBR, Dr Cecilia Hegarty. Cecilia provided an overview of support participants could expect to receive and encouraged participants to join the internationalisation cluster whether they proceed with internationalisation or not, “this is an excellent safe environment to try it out”. PLATO EBR is delighted to have the support of Bisnet-Ireland, and in particular Eamonn Fitzpatrick, Noel Mills, and Nicola Whyte who will facilitate the series of monthly workshops associated with the Programme. Spokesperson for Bisnet-Ireland, Eamonn Fitzpatrick highlighted the importance of the need to prepare entrepreneurs in terms of “personal development for internationalisation, developing confidence and perhaps at the same time coping with rejection”. At the recruitment evening, attendees were also interested in the aspects of importing into the region. A cluster strategy is an anticipated outcome of the Cluster which will comprise an action plan for each participating business identifying the current and anticipated future needs of businesses in the Cluster.

PLATO EBR is open to one person businesses through to those employing up to 250 people, across all areas of commercial activity.  Places are part financed but are limited, early application is advisable. The workshops will focus on a range of delivery methods including case studies and best practice examples and topics include but are not limited to:

  • Why internationalise?
  • Marketing tools for export
  • Funding internationalisation
  • Partnerships for internationalisation
  • The Marketing Plan – target markets
  • Bringing New Products/Services to New Markets
  • Competition

If interested in applying for the cluster and to hear more,  Phone: +44(0) 2830266616 Ext. 602 / +44(0) 783167665 / Email: info@bisnet-ireland.com or visit the Webpage

You can also download the short Application Form below

Plato EBR CLUSTER Application Form 2014

 

  • Cavan
  • Louth
  • Meath
  • Monaghon