Building Your Business
Are you thinking about growing your Food/Drinks business or have you thought about the cross border market potential?

22 August 2014

PLATO EBR is recruiting micro-businesses and SMEs for a Food Cluster.  PLATO EBR, which is funded by the EU INTERREG IVA Programme wishes businesses interested in exporting to join a Food Cluster of approximately 20 companies through the PLATO EBR Programme to work through a series of workshops.

Programme aimed at: Local businesses with potential to develop new sales opportunities in cross border markets (NI, UK, ROI), via an integrated programme.

Objectives: The Cluster programme will place a strong emphasis on innovation within the business and once completed participants will have a clear outlook of the direction their business should take.

Content: There will be a minimum of 8 half-day workshops which will be hosted in the East Border Region. Topics to be covered may include;

  • Differentiation in the Marketplace/USP
  • Branding & Packaging
  • Routes to Market and Distribution
  • Costing & Pricing
  • Marketing Strategy
  • Pitching to Buyers

In addition, to the workshop element of the programme, each participant will get an opportunity to pitch at a customised “Meet The Buyer” event.

Participants will have access to inter group and cross border networking with circa 15 additional Plato EBR groups.

Members will also have access to Business Development Training.

Kindly note that places are limited and applications will have to be assessed by a panel. There is the potential for the Programme to be subsidised by LEO/Council.

Programme Begins: September 2014

To register or for further information, please contact Eilín Connolly in Plato EBR on +353 47 81975. Alternatively you can email to

  • Cavan
  • Louth
  • Meath
  • Monaghon